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| Greghi at Craft Design & Paralela Gift 2012 |
Brazilian trade fairs
Craft Design and
Paralela Gift bring to the market the newest trends in design, arts and crafts. This year, religious themes were reinvented with bright colours and innovative design, and a little touch of fun was added to pieces making the ambience more colourful and playful.
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| Governo Pernambuco at Craft Design & Paralela Gift 2012 |
Religious themes are reinvented through different medias and formats. The theme gets a new colour palette, with religious images redesigned in Brazilian materials and shapes using a clash of techniques.
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| Adriana Rizkallah at Craft Design & Paralela Gift 2012 |
Recycling and reuse of materials is not new as a trend, but now designers are exploring more colours and textures. The pieces are more interesting and the concept goes from the material through the production including packaging and promotion. More and more brands are also learning how to explore nature's diversity and using more natural and ecological material.
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| Ana Paula Castro at Craft Design & Paralela Gift 2012 |
Humorous designs with a pop aesthetic are used to bring fun and colour to decor. Clashes of colours and prints as well as animal motifs and exagerated details show up in different pieces, from tables to picture frames.
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| Printas at Craft Design & Paralela Gift 2012 |
Top three exhibitors
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| Cristina Germann at Craft Design & Paralela Gift 2012 |
Cristina Germann is a designer from South Brazil who explores old embroideries from her family in new pieces she creates herself.
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| Cristina Germann at Craft Design & Paralela Gift 2012 |
The designer mixes ecological fabrics with laces, appliques and embroideries in a rich way, which translates into vibrantly different chairs that mix old memories with contemporary design.
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| Cristina Germann at Craft Design & Paralela Gift 2012 |
Key detail: the little felt birds that add a romantic touch to her pieces.
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| Sacoleria at Craft Design & Paralela Gift 2012 |
After been questioned by her 6 year old son about the future of the planet, Andrea Hirata of design brand Sacoleria decided to act. She now recycles textile waste to produce ecobags and iPad cases with a touch of style.
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| Sacoleria at Craft Design & Paralela Gift 2012 |
Key detail: products are sold inside a zipped plastic bottle, which is also a clever way to show what the brand is about.
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| Coisas De Miranda at Craft Design & Paralela Gift 2012 |
Dreamy, delicately drawn illustrations in pastel colourways create a romantic aesthetic in Coisas De Miranda's world.
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| Coisas De Miranda at Craft Design & Paralela Gift 2012 |
Key feature: the signature doll motif, which pops up in ceramics, stationary, candles and accessories to give everything a romantic and feminine touch.
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| Coisas De Miranda at Craft Design & Paralela Gift 2012 |
If you are in town, today is the last day to visit Paralela Gift. Make sure you update yourself with the latest design trends and don't miss our complete coverage over the next weeks.
